Why Consider an Outsourced Marketing Team?
In today’s ever-changing world, keeping a full staff of dedicated resources can not only cost you a large overhead but may actually leave you open to underproduction and lengthy processes to accomplish simple tasks. Ensuring your employees have continuous learning opportunities, are on top of the latest trends, and truly feel valued every day can also be time-consuming and take away from your main objectives.
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Few organizations actually have the resources, expertise, and time needed to keep up with marketing trends and optimize their strategies accordingly. Even large corporations struggle with the break-neck speed of digital marketing and may need the assistance of a consulting firm.
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Why JL2 Consulting?
Working with JL2 Consulting gives you direct access to a team of experts who live and breathe all functions of marketing all day, every day. JL2 understands how every part of your marketing strategy impacts performance and develops comprehensive plans designed to meet your specific performance goals. We work with our customers to tweak and finetune marketing efforts to achieve results.
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Our success relies on our more than 30 years of expertise with fortune 500 companies including Prudential Financial, Pitney Bowes, MetLife, Major League Baseball, Luxury brands, and more. We are well-versed in designing and executing campaigns with a focus on:
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Strategic marketing
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Project management
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Advertising
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Public relations
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Persona development
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Email marketing
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Web development
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Content creation
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Operations
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Performance analysis
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Sales enablement
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If your business experiences any of the following gaps, you may benefit from an outsourced marketing team:
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Lack of a comprehensive marketing plan that covers every channel and touchpoint
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Underperforming brand presence across any marketing channel
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Lag behind the competition on key search rankings
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Struggle to convert site visitors into qualified sales prospects
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Failure to see adequate ROI on inbound marketing initiatives
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Disjointed marketing strategy and lack of a proper plan
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Lack of insight into marketing campaign performance
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Unable to leverage metrics and data to improve customer acquisition and retention efforts
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Siloed marketing efforts across different stakeholders, with little to no collaboration or coordination.